Shake and Bait Lures

Rivertown Custom Lures are made with top quality components that simply cannot be purchased in stores. We take pride in everything from our Chemically sharpened, Nickel Plated Mustad hooks and our Tough, heat treated, powdercoated heads to our Living Image Skirts that appears to move and breathe in the water. I hand tie each and every lure with 28 gauge wire to ensure everything stays together without fear of the skirts coming apart over time.