Smartegies

On this episode of AEC Marketing for Principals, hosts Judy Sparks and Katie Cash are joined by Katie Leonard, Vice President of Real Estate and Facilities Department at Wellstar Health Systems, to discuss the impact of the current low or no touch economy and how it will continue to shape the healthcare market. Leonard also breaks down what it takes to win work with Wellstar. https://smartegies.com/podcasts/aec-marketing-katie-leonard/

It’s no secret the healthcare market has been impacted heavily by COVID-19. From virtual patient care and equipment shortages to freezing capital construction projects, healthcare systems have had to pivot tremendously. So what does capital spend look like in the future? How can AEC firms be a good partner for healthcare systems? Listen to our podcast episode with Katie Leonard of Wellstar Health System to learn more: https://smartegies.com/podcasts/aec-marketing-katie-leonard/

Congratulations to Proof of the Pudding's CEO, Adam Noyes, for being selected as the 2020 Most Admired CEO of the Year for Restaurants & Hospitality by Atlanta Business Chronicle!

Congratulations to Sally Riker of Lowe Engineers, LLC for being selected as an honoree for Atlanta Business Chronicle's 2020 Women Who Mean Business! https://www.bizjournals.com//10-16-20-b-qa-introduction-ww

There is a golden opportunity for AEC firms willing to adapt to change and start conducting business using a proactive marketing strategy. First, we must adjust the internal marketing mindset. Click the link below to learn more: https://smartegies.com/changing-the-internal-marketing-min/

For the AEC industry, tradeshows, client events, and conferences are common line items up for discussion during budget planning, but COVID through a wrench in those plans for 2020. So what pre-pandemic marketing, sales, and business development tactics stay or go in 2021, and what post-pandemic tactics need to stay? Listen below to learn more! https://smartegies.com/podcasts/aec-marketing-duocast-10/

Tomorrow is PSMJ Resources, Inc.'s A/E/C Thrive event! Don't miss out on Judy Sparks discussing how to Drive Revenue to Your A/E/C Firm Using Account-Based Marketing. Use coupon code SMARTEGIES100 at checkout for $100 off registration. Register at the like below! https://psmj.regfox.com/aec-thrive-2020

On this episode of AEC Marketing for Principals, hosts Judy Sparks and Katie Cash discuss the liminal space and how AEC firms should reallocate their marketing funds to adapt to the new low touch economy. Listen here: https://smartegies.com/podcasts/aec-marketing-duocast-10/

Are you ready to Thrive? Register for PSMJ Resources, Inc.'s AEC Thrive event on October 15th to hear CEO Judy Sparks discuss how to Drive Revenue to your AEC firm using Account-Based Marketing. Use code SMARTEGIES100 at checkout for $100 off! https://psmj.regfox.com/aec-thrive-2020

An effective brand communication platform allows you to influence market perception of your company, engage with target audiences, and drive business growth. The most challenging aspect of branding for AEC firms is to develop a communication platform and visual identity that resonates across several different disciplines, markets, and geographies. Learn more here: https://smartegies.com/the-importance-of-building-a-brand-/

Only 1-week away! Register today for PSMJ Resources, Inc.'s A/E/C Thrive event to learn from Smartegies CEO Judy Sparks on how to Drive Revenue to your A/E/C Firm Using Account-Based Marketing. (Use coupon code SMARTEGIES100 for $100 off at registration!) https://psmj.regfox.com/aec-thrive-2020

There is one day left to register for the American Council of Engineering Companies of Georgia - ACEC Georgia's 2020 Introduction to the Business of Engineering event. Tune in at 9 AM to hear our VP Katie Cash talk about effective internal and external communications. https://www.acecga.org//2020-introduction-to-the-business-

The world of sales does not belong to the extroverted salespeople; it belongs to the highly influential person who is comfortable and knows the value of their natural strengths. Learn more about introverted selling in the #AECindustry here: https://smartegies.com/introverted-selling-the-principle-o/