Wilson Marketing Group

In a troubled economy, more than two thirds of Zimbabweans are employed in the informal sector. Now, they are using their cars as used clothing shops, bringing in up to $40 a day. http://ow.ly/O2yI0

A new Kickstarter-funded documentary explores the hidden costs of fast fashion, examining the true costs of a pair of $8 jeans. http://ow.ly/O2yy4

Could secondhand clothing in Kenya have played a vital role in creating brand awareness, thereby creating fertile foundation for a local fashion industry? Business of Fashion takes a look at the country’s economy to try to imagine a path for Kenya’s fashion future. http://ow.ly/O2rgz

In Kenya, secondhand clothing markets are havens for creative stylists and people who want to look fashionable at a fraction of the price a person might pay abroad. http://ow.ly/O2r6h

While young people often make a conscious effort to bring reusable mugs to the coffee shop or buy local food from the farmer’s market, most rarely think about the sustainability of clothing, even though clothing is essentially the first thing they think about every day. http://ow.ly/O2qVh

According to Finnish textile firm Lindstrom’s 2014 Sustainability Report, only 23% of the textile waste in the country was recycled or reused. This statistic proves the dire need to do more to ensure textile waste doesn’t end up in landfills. http://ow.ly/O2qDt

As people are more willing than ever to use secondhand clothing and goods, thrift stores are using donations to create new revenue streams. http://ow.ly/O2qyV

Who actually benefits form the mixed rags industry? Read on to see who reaps significant benefits from second-hand clothing. http://www.wilsonmarketing.com/who-benefits-from-the-mixed/

Without secondhand clothing, many people believe Kenyans would have nothing to wear, as they are unable to afford clothing from local shops. The Nairobian examines both sides of the secondhand clothing debate. http://ow.ly/O2jhl

Recent legislation from the EAC could potentially have a large impact on the mixed rags industry. http://www.wilsonmarketing.com/potential-impact-of-eac-reg/

Bras are in high demand in Africa, and many women have trouble getting affordable ones that fit properly. The Bag a Bra campaign promotes personal safety and ethical employment for African women, starting first by supplying women with the bras they so desperately need. http://ow.ly/O2gc1

British textile recyclers are urging East African ministers not to ban imports of used clothing, as they claim doing so would jeopardize employment prospects for millions of people. http://ow.ly/O2fN6

Members of the cotton industry have blasted the mixed rags industry, but before you pick a side - here are some facts to consider for both sides. http://www.wilsonmarketing.com/mixed-rags-and-the-cotton-i/